It’s important to note that a high spam score on a website does not necessarily mean it has been penalized or banned by Google. However, this does not mean the website is in good condition either. In fact, websites with high spam scores should be addressed as soon as possible. The spam score is determined using artificial intelligence, which compares your website to those that have been penalized or banned. By understanding and addressing your spam score, you can ensure your website remains in good standing with Google.

What affects the spam score?

There are several factors that can affect a website’s spam score, such as the use of spammy or low-quality links, keyword stuffing in content, hidden or invisible text, cloaking (serving different content to search engines than to users), and duplication of content across multiple pages or websites. Additionally, using any tactics to manipulate search engine rankings or participating in link schemes can also negatively impact a website’s spam score. It is essential for website owners to follow best practices and avoid using any tactics that may be considered spammy or manipulative in order to maintain a good spam score.

How to check my spam score?

MOZ is a fantastic resource for learning about spam scores and checking your own score. They also have a comprehensive article on the topic.

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